Lan-Chi Lam is the Interactive Design and Strategy Manager at Metro. She will be writing occasional posts to update readers about Metro’s use of technology to communicate with our customers. Mobile Web As of December 2011, 30 percent of all web traffic visiting metro.net came from a mobile device (smart [continue reading]
[youtube width=”600″ height=”480″]http://www.youtube.com/watch?v=nJVoYsBym88[/youtube] In an attempt to become top grocer in the difficult Korean market, global grocery giant Tesco came up with an ingenious solution that propelled sales because it worked so well with the Korean transit oriented lifestyle. The idea: virtual grocery stores in subway stations. To create the [continue reading]
Included in last week’s official Nextrip launch was an informational video that included a sneak peak at some eye catching new bus stop signage This new signage – the first part of a larger initiative to update all bus stop signs – brings Nextrip information to each and every bus [continue reading]
